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About La Clef

La Clef, a cherished property under The Crest Collection within The Ascott Limited’s portfolio, reveals a rich history steeped in luxury and sophistication, dating back to 2016 in France. With iconic historical properties in Paris–such as La Clef Tour Eiffel Paris, a 19th-century Haussmannian-style building seamlessly blending Parisian elegance with postmodernist design by architect Ricardo Bofill; La Clef Louvre Paris, a beautiful work of art with Gothic and Art Nouveau styles listed as a conservation building by Bâtiments de France;

 and La Clef Champs-Élysées Paris, a residence built by the Hennessy family in 1907 preserving its Haussmannian charm in the prestigious eighth district-La Clef has become synonymous with a commitment to preserving heritage, embodying exquisite design, and offering a quintessential lifestyle experience.

Now, for the first time, the legacy extends to the vibrant city of Bangkok with the upcoming La Clef Bangkok by The Crest Collection-a blend of design elements – inspired by the Thai locale and the brand’s French heritage.

La Clef Bangkok by The Crest Collection is a luxury serviced residence located in the vibrant Sukhumvit district of Bangkok, in close proximity to BTS Thong Lo station.The property offers 115 meticulously designed units, ranging from studio to two-bedrooms, seamlessly blending Thai and French influences with modern sophistication.

About The Ascott Limited

Since pioneering Asia Pacific’s first international – class serviced residence with the opening of The Ascott Singapore in 1984, Ascott has grown to be a trusted hospitality company with more than 940 properties globally. Headquartered in Singapore, Ascott’s presence extends across more than 220 cities in over 40 countries in Asia Pacific, Central Asia, Europe, the Middle East, Africa, and the USA.

Ascott’s diversified accommodation offerings span serviced residences, coliving properties, hotels and independent senior living apartments, as well as student accommodation and rental housing. Its award-winning hospitality brands include Ascott, Citadines, lyf, Oakwood, Quest, Somerset The Crest Collection, The Unlimited Collection, Preference, Fox, Harris, POP!, Vertu and Yello; and it has a brand partnership with Domitys. Through Ascott Star Rewards (ASR), Ascott’s loyalty programme, members enjoy exclusive privileges and offers at participating properties.

About The Crest Collection Brand

Set in iconic destinations, each property under The Crest Collection has a distinct character, bearing its own visual identity that includes naming and concept. From romantic Haussmannian arrondissements, and enchanting chateaus, to charming enclaves of the colonial era, behind our doors are historic and intimate experiences with one-of-a-kind personalities, carefully chosen to offer you a storied experience available nowhere else.

A quintessential residence of sophisticated community

that delivers enchanting experiences that breathes life into living.

A place where dreams are actualized,

and aesthetics arise beyond the ordinary.

Living moments by the moment.

Living the art of living.

The blend of French and Thai aesthetics with

a modern flair that balances contemporary vibrancy

with authentic neighborhood touches.

Architecture Concept Design

ACPV ARCHITECTS Antonio Citterio Patricia Viel

ACPV ARCHITECTS Antonio Citterio Patricia Viel is an international collective with the aim of nurturing shared well-being through unique, high-profile architectural solutions worldwide.

Founded in 2000 by Antonio Citterio and Patricia Viel, the studio is currently enhanced by the creativity of more than 180 professionals and the leadership of 10 partners. From urban planning to residential and mixed-use developments, from corporate campuses to public buildings and hotels, each ACPV ARCHITECTS project embodies a new vision where nature and the noblest human aspirations can find new centrality.

Recent projects include luxury hotels in Europe, China, and the Middle East, NOVE – an office building in Munich (Germany) – Arte, a residential condominium in Miami (US), ENEL’s HQ in Rome, and La Bella Vita high-rise in Taichung (Taiwan).

Project Concept

Defining the dimension of essential luxury in a living unit with perfectly tailored measurements, capable to synthesize the best of urban life and private living.

This creates a theoretically limitless aggregable module following the rule of perfect exposure to urban views and ability to establish relationships within the urban environment of absolute privilege.

In combining privacy and transparency with the belonging to urban vitality and the presence of a private and secluded natural environment, we create a sense of contemporary luxury.

In the purity of geometry, we reject any formalism and ornamentation. We generate a new urban figure capable of appearing basic, generic, neutral, yet iconic.

A new language for timeless contemporary architectural design.

TOP - NOTCH CO-DESIGN

The Residences 38 stands as a beacon of ultra-luxury living, a collaborative masterpiece brought to life by globally recognized residential design firms ACPV ARCHITECTS Antonio Citterio Patricia Viel, Quintrix Architects, PIA Interior, and Shma. At the helm of numerous trend-setting projects worldwide, this synergistic collaboration culminates The Residences 38 as the benchmark for luxury residences.

ACPV ARCHITECTS Antonio Citterio Patricia Viel l Architecture Concept Design

Quintrix Architects l Architect of Record

PIA | Interior Design

SHMA | Landscape Design

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Defining

The Modern Elegance

The spacious residential units offer both top-notch design and functionality, incorporating materials that elevate luxury in Thai – French contemporary aesthetics. This ensures effortless comforts and living experiences that inspires pleasure in the art of living.

The Residences 38 features a collection of carefully appointed unit types ranging from one to four-bedroom suites, offering nothing short of absolute prestige and sophistication amidst the urban setting.

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The developers of The Residences 38 are

BTS Group, Rabbit Holdings. And Managed by Ananda Development

The developers of The Residences 38 are

BTS Group, Rabbit Holdings. And Managed by Ananda Development

BTS Group is a multi-industry holdings company, engaged in several businesses under the 3M strategy: MOVE (mass transit), MIX (O2O Marketing solutions and functional data marketplace) and MATCH (partnerships). The Group leverages its proprietary transport, media network, and investment partnerships, notably through Rabbit Holdings (businesses include financial services and investments in real estate) to amplify value for the Group and its partners. In addition, BTS Group has built then expanded its businesses with the aim to becoming “a solutions company” sharing our platform together with unique and useable data to accommodate borderless expansion.

Rabbit Holdings is a leading investment firm that specialises in the financial services sector and related businesses such as insurance and real estate investment. The Company has a notable history of successful ventures within real estate development and investment, particularly in the hotels and residential sectors. Drawing upon its past expertise, Rabbit Holdings has forged strategic alliances with key players in the real estate sector, to capitalise on opportunities and strengthen its position in the market. At present, Rabbit Holdings has strategically pivoted to fully focus on the high-return and resilient financial services industry, allowing Rabbit Holdings to expand its portfolio and leveraging the partnerships under BTS Group’s innovative 3M (MOVE, MIX, and MATCH) strategy.

Ananda Development Company Limited is Thailand’s leading mass transit real estate developer that offers urban living solutions through condominiums, homes, and townhomes, as well as elegantly designed residential properties known for cutting-edge design and innovative urban living solutions. As a new affiliated company of Ananda Development, Anvinest Development Partners is a real estate development services and management consultancy firm. By partnering with land owners, Anvinest bring a total solution for real estate development in land acquisition, project development, sales and marketing, project management, and financial control. Anvinest turns available lands into revenue streams.

Neighborhood

Thonglor, an epitome of sophistication in Bangkok, embodies prestige and refinement. This neighborhood offers a tapestry of delightful gastronomy, captivating arts, dynamic fashion, and a seamless blend of diverse cultures that inspire the art of living. It houses a fusion of world-class dining and local flavors, while galleries, artistic spaces, and fashion boutiques showcase contemporary masterpieces that stir the soul. More than a district, Thonglor is where every experience celebrates the pursuit of pleasure intertwined with life appreciation.

The Heart and Soul of Bangkok

Located in one of the most prestigious areas of Bangkok, with easy access to the main Sukhumvit Road and the Thong Lo Skytrain station, and a myriad of offerings catering to every lifestyle.

The Residences 38,

Above La Clef Bangkok By The Crest Collection

Thong Lo BTS Station

40 M

Hospital

Samitive Sukhumvit Hospital

1.3 KM

Bangkok International Hospital  

3.4 KM

Bumrungrad International Hospital

6.6 KM

Shopping & Community

EM District

1.3 KM

J Avenue

1.4 KM

The Commons

1.5 KM

Donki Mall

1.6 KM

Marche Thonglor

1.9 KM

International School

Wells International School – Thonglor Campus

0.8 KM

The Purple Elephant 55 – International Pre-school  

1.3 KM

American School of Bangkok  

1.4 KM

NIST International School   

3.8 KM

Park

Benchasiri Park

1.4 KM

RESIDENCE

Effortless Luxury Living

Living the art of living with privileges available exclusively to the residents of The Residences 38.

  • Measured from the bottom of the BTS Thonglo station’s stairs to the closest part of the property line.
  • Based on the BTS’s map of the Green line.
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Contact

Address

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© 2023 Ananda Development Public Company Limited.

Project Owner : PRIME AREA 38 CO., LTD. Office Location 21, TST Tower, Soi Choei Phuang, Viphavadi-Rangsit Road, Chomphon, Chatuchak, Bangkok

Neighborhood

Eight Thonglor

Nestled in the heart of Thonglor, Eight Thonglor encapsulates contemporary chic.

With an urban touch and runway inspired architecture design, it’s a haven for dining, shopping, wellness and relaxation. Hosting renowned names like Paul Bakery, El Gaucho Argentinian Steakhouse, and Din Tai Fung, as well as boutiques, gym studios and beauty establishments, Eight Thonglor caters to diverse tastes and self-care needs in a comfortable, private setting space.

Neighborhood

EM District

Collectively called the EM District, Emporium and EmQuartier are situated across from one another and are conveniently linked by Phrom Phong BTS Station Walkway. Emporium, a six-floor luxury department store, hosts prestigious international brands, diverse dining options, a gourmet supermarket, and varied home and electronic products. EmQuartier, comprising three buildings, is a lively lifestyle hub with iconic brands, offering an eclectic shopping experience along with premium dining options, rooftop bars, seasonal markets and pop-up stores in its indoor and outdoor areas.

Neighborhood

Minotti by CHANINTR

Minotti, a globally recognized symbol of Made-in-Italy excellence in contemporary furnishings, showcased by CHANINTR as the sole Minotti store in Bangkok. This family-owned brand for over seven decades embodies the quintessence of craftsmanship through collaborations with artisans to craft timeless and sophisticated furniture, epitomizing durability and attention to detail. The showroom offers high-end furniture collections and seating solutions, including sofas, dining chairs, and outdoor furniture, embracing artisanal savoir-faire.

Neighborhood

Cave io

A revolutionary Chef’s Table experience meets the concept “Back into the Primeval e Cuisine.” CAVE io offers a unique Chef’s Table dining experience in an underground cave inspired by primeval wonders. Led by Chef Ratchawat “Keng” Vichianrat, their historic themed courses like Caveman Diet and One Night in Versailles transcend culinary norms. The cave’s ambiance, coupled with top-notch ingredients and the chef’s narratives, creates an imaginative and innovative dining adventure.

Neighborhood

Marché Thonglor

A newly opened multi-building mall that enriches Thonglor’s landscape. Marché Thonglor integrates fashion, dining, and wellness, featuring Central Food Hall, beauty clinics, and leisure spots. Its innovative and environmental-friendly design with lush greenery and open-air spaces offers scenic views, a pet-friendly environment and versatile spaces for work or evening hangouts.

Neighborhood

The COMMONs Thonglor

Thonglor’s vibrant backyard that blends urban sophistication with creative energy for wholesome living. Spread across four floors, it hosts culinary delights, artisanal products, fitness areas, and tranquil spaces for workshops. Infused with positivity, the COMMONs nurtures a community spirit while enhancing life and well-being.

Neighborhood

Richard Koh Fine Art

Established in 2005 across Bangkok, Singapore, and Kuala Lumpur, Richard Koh Fine Art is a beacon for Southeast Asian contemporary art. Focused on nurturing talent, it showcases regional artists, fostering diverse perspectives. Through exhibitions, pop-up spaces, cross-border collaborations, publications, and online presence, the gallery provides space for and advances emerging voices, adding dynamism to the art scene.

Neighborhood

Science Center for Education

The Science Centre for Education, famous for its Planetarium, educates through four museum buildings that host interactive exhibits and thematic screenings, offering an engaging experience in science, technology, and astronomy. With up to five daily Planetarium shows, visitors can immerse themselves in celestial wonders through awe-inspiring full-dome projections, unravelling Earth and universe narratives in a special theme that changes every month.